In 2016, the year of the departure of the Siberian white crane, a famous social activist, Yang Ru-Men (楊儒門), came under the spotlight to advocate his idea of sustainable agriculture in Jinshan.
Being known as the famous “rice bomber” due to his anti-WTO aggressive protest against the agricultural products importing policy, Yang’s mission in Jinshan is not about conservation tourism, but to fight for the well-being of local farmers who suffered from long-term low-income problems.
Yang and his company gradually became the spokesman for Jinshan’s sustainable development, eventually causing TEEF’s withdrawal from the area.